Dirk Kollmann

Shortcode Reference

GetYourGuide (GYG)

1. Simple Link Button

[[gyg: Search Term | Label]]

Example: [[gyg: Wine Tasting | To Wine Tasting]]

The location is automatically added!

2. Tour List (Widget)

[[gyg-list: Search Term | Count]]

Example: [[gyg-list: Boat Tour | 3]]

Displays 3 matching tours directly in the text.

Gallery

[[gallery: bild1.jpg, bild2.jpg | Titel]]

Creates a clickable image gallery.

Hotels & Booking

1. Booking Button

[[booking: Location | Label]]

Example: [[booking: Rome]]

2. Hotel Recommendation (with image)

[[hotel: Name | Image-URL | Link]]

The image is displayed in the card.

3. Skyscanner Hotels

[[skyscanner: EntityID | Label]]

Example: [[skyscanner: 29482901 | Hotels in Sitges]]

Date is set automatically (Tomorrow + 7 days).

Blog Details & Metadata

These fields go into the details-JSON of the blog post.

1. Sorting & Priority

"order": "1"

Defines the sorting (Number 1 appears at the very top).
Automatically generates the 🔥 symbol on the card.

2. Filter Fields

  • "country": "..."
  • "city": "..."
  • "year": "..."
  • "activity": "..."

3. Gallery

  • "altpic_1": "..."
  • "altpic_2": "..."
  • "loc_display_name": "..."
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Innovation

AI: Bane or Boon for SMEs?

AI: Bane or Boon for SMEs?

Artificial intelligence is poised to revolutionize the world of work. Those who fail to adapt now risk being left behind.

Everyone is talking about ChatGPT, Midjourney, and the like. But in German SMEs, skepticism often still prevails. "Do we really need this?"

The answer is Yes.

Not because AI will replace humans, but because humans who use AI will replace humans who don't.

Areas of Application

  • Customer Service: Chatbots that truly understand what the customer wants.
  • Marketing: Personalized communication in seconds instead of days.
  • Production: Predictive maintenance before the machine fails.
    We stand at the dawn of an era as significant as the invention of the steam engine. Be a part of it.
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